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Trademark Registration Process Protect Your Brand with a Step-by-Step Guide

Trademark registration is a crucial step for businesses and individuals to secure exclusive rights and monopoly over their unique brand identities, such as names, logos, or taglines/ slogans. A registration ensures legal protection against unauthorized use and helps build brand value. Below are the key stages involved in the registration process.

  1. Pre-Filing Search
    • Conduct an availability search for existing trademarks to ensure the proposed trademark is unique and not infringing on any registered marks. 

  2. Filing of Trademark Application
    • Submit the trademark application with details of applicant, logo, description, and the class of goods/services, along with the prescribed government fee. 
    • If the mark has already been put to commercial use, submit necessary documentation to substantiate such prior use in commerce. 

  3. Examination by Trademarks Office
    • The application will be examined by the trademark office for compliance with legal requirements including conflicts with existing trademarks. Objections can be raised under absolute grounds (qualities of the trademark like distinctiveness, descriptive nature, and potential for confusion) or relative grounds (likelihood of confusion between the new mark and an existing mark)
    • An Examination Report is issued:
      • If objections are raised, the applicant must respond within the prescribed time (typically 30 days). Upon perusal of the response, the Trademarks Office may appoint a hearing to allow the applicant to make necessary submissions.
      • If accepted, the application moves to the next stage. 

  4. Publication in Trademark Journal
    • If the application is approved, the trademark is published in the Trademark Journal for public review.

  5. Opposition Stage
    • Opposition Filing:
      • Any third party may file an opposition within the statutory timeline from the date of publication in the Trademark Journal.
      • The opposition must state specific grounds, such as prior use, prior registration, or deceptive similarity.
    • Counterstatement Filing:
      • If an application is opposed, the applicant must file a counterstatement within 2 months of receiving the opposition notice.
      • Failure to file the counterstatement results in abandonment of the application.
    • Evidence Submission:
      • Once in receipt of the counterstatement, the opponent must submit evidence in support of their opposition within 2 months of receiving the counterstatement (via affidavit and supporting documents).
      • The applicant can then submit evidence in support of their application within the next 2 months.
      • The opponent may file rebuttal evidence (if required).
    • Hearing:
      • A hearing is conducted where both parties present their arguments.
      • The Registrar of Trademarks issues a final decision based on the submissions and arguments.

  6. Registration
    • If no opposition is filed, or the opposition is resolved in favor of the applicant, the trademark is registered.
    • The applicant receives a Certificate of Registration, granting exclusive rights to use the trademark.

  7. Renewal
    • The trademark must be renewed every 10 years by paying the prescribed fee.
    • Failure to renew may result in the removal of the trademark from the register.

Disclaimer:

The content provided in this publication reflects the authors’ interpretation and understanding of applicable laws and recent developments. This publication does not constitute legal advice, opinion, or analysis and is intended solely to share insights on relevant legal developments. VH Legal disclaims any liability for actions taken based on this publication. As laws evolve frequently in India and internationally, readers are encouraged to verify the latest updates independently.

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